Privacy policy

My Alpenwelt Resort

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to identify you personally. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.

Data collection on this website

Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the operator's contact details in the legal notice of this website.

How do we collect your data?
On the one hand, your data is collected when you provide it to us. This may, for example, be data that you enter in a contact form.

Other data is collected automatically or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?
Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyse your user behaviour.

What rights do you have regarding your data?
You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data under certain circumstances. You also have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time at the address given in the legal notice if you have any further questions on the subject of data protection.

Analysis tools and third-party tools
When you visit this website, your surfing behaviour may be statistically evaluated. This is primarily done using so-called analysis programmes. Detailed information on these analysis programmes can be found in the following privacy policy.

Hosting and Content Delivery Networks (CDN)

External hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster's servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR).

Our hoster will only process your data to the extent necessary to fulfil its performance obligations and follow our instructions with regard to this data.

Conclusion of a contract for order processing

In order to ensure data protection-compliant processing, we have concluded an order processing contract with our hoster.

General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. when communicating by email) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.

Note on the responsible body

The controller responsible for data processing on this website is

Kröll's Alpenwelt GmbH & Co KG
Königsleiten 81
A-5742 Wald im Pinzgau
Phone: +43 6564 8282
Fax: +43 6564 82827
Email: holiday@myalpenwelt.at

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).

Withdrawal of your consent to data processing

Many data processing operations are only possible with your express consent. You can withdraw your consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)

IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 PARA. 1 GDPR).

IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21 PARA. 2 GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged violation. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only take place if it is technically feasible.

SSL and TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from ‘http://’ to ‘https://’ and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, erasure and rectification

Within the framework of the applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipient and the purpose of the data processing and, if necessary, a right to correction or deletion of this data at any time. You can contact us at any time at the address given in the legal notice if you have further questions on the subject of personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time at the address given in the legal notice. The right to restriction of processing exists in the following cases:

If you dispute the accuracy of your personal data stored by us, we generally need time to check this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.

If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of erasure.

If we no longer need your personal data, but you need it for the exercise, defence or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of its erasure.

If you have lodged an objection in accordance with Art. 21 para. 1 GDPR, a balance must be struck between your interests and ours. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data - apart from its storage - may only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

Objection to advertising e-mails

We hereby object to the use of contact data published as part of our obligation to provide a legal notice for the purpose of sending unsolicited advertising and information material. The operators of the website expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.
 

Server Log Files

The provider of these pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:

• Browser type and browser version
• Operating system used
• Referrer URL
• Hostname of the accessing computer
• Time of the server request
• IP address

This data is not merged with other data sources.

The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website — for this, the server log files must be recorded.

Inquiries via Email, Telephone, or Fax

If you contact us via email, telephone, or fax, your inquiry, including all resulting personal data (e.g., name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not share this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR, provided your inquiry is related to the fulfillment of a contract or is necessary for pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it was requested.

The data you send to us via contact requests will remain with us until you request deletion, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your request has been fully processed). Mandatory legal provisions — in particular statutory retention periods — remain unaffected.

Google Tag Manager

This website uses Google Tag Manager. This service allows website tags to be managed via an interface. Google Tag Manager itself only implements tags. This means: no cookies are used, and no personal data is collected. The Google Tag Manager triggers other tags, which in turn may collect data. However, Google Tag Manager does not access this data. If a deactivation has been carried out at the domain or cookie level, it remains in effect for all tracking tags implemented with Google Tag Manager.

Web Booking Engine

The use of the web booking engine on this website requires full functionality for optimal usability. For this reason, we classify the cookies set by the external provider (as named above) as “technically necessary.” This means that whenever the pages containing the widget of the above-mentioned provider are accessed, cookies will always be set, and personal data may be collected.
Please note that the responsibility for the transmission and processing of your data lies with the above-mentioned company and occurs without our involvement.
For detailed information on how user data is handled, please contact the provider directly.

Provider: HotelNetSolutions GmbH, Genthinerstr. 8, D-10785 Berlin
Privacy information: https://hotelnetsolutions.de/datenschutz/
Contact: hotelnetsolutions@ws-datenschutz.de

Cookies in use: Technically necessary cookies (session cookie & language setting cookie); tracking cookies only when using external services
Server location & data processing: DAWICO Deutschland GmbH
Data storage in third countries: NO
Status: 17.05.2022

Interactive Conversations with ReGuest Messenger

To support you during your inquiry or visit to our website, we provide a chat function. When a chat connection to reception is established, a connection is made to our communication software. At no time is there any access to your browser. Within the chat, you have the option to choose various communication paths via the appropriate menu items.

By using the chat, information is transferred to the messenger server, which is managed on our behalf by ReGuest GmbH. This data includes information necessary for the technical processing of the chat. The standardized data collection is solely for the purpose of online consultation. The data required for the above-mentioned functions is stored exclusively for these purposes.

Further analyses are conducted, if at all, only in anonymized form for statistical purposes.
The owner of all data collected during the use of the Messenger is:
Kröll's Alpenwelt GmbH & Co KG, Königsleiten 81, 5742 Wald im Pinzgau.

The saved chat logs, which we must keep for evidentiary purposes for you and us, are not passed on to third parties.

This data is not merged with other data sources.

The legal basis for data processing is Art. 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

Social Media

Data Processing by Social Networks

We maintain publicly accessible profiles on social networks. The specific social networks we use are listed below.

Social networks such as Facebook (Meta Platforms Inc.), LinkedIn, etc., can generally analyze your user behavior extensively when you visit their websites or a website with integrated social media content (e.g., like buttons or advertising banners). Visiting our social media presences triggers numerous privacy-relevant processing operations.

Specifically: If you are logged into your social media account and visit our profile, the operator of the social media platform can associate this visit with your user account. Your personal data may also be collected if you are not logged in or do not have an account with the respective social media platform. In such cases, data collection may occur through cookies stored on your device or by recording your IP address.

Using the data collected in this way, social media platform operators can create user profiles reflecting your preferences and interests. This allows interest-based advertising to be shown to you inside and outside the respective social media platforms. If you have an account with the respective network, interest-based advertising may be shown across all devices you are or were logged in on.

Please also note that we cannot track all processing operations on social media platforms. Depending on the provider, further processing operations may be carried out by the operators of the platforms. For more details, please consult the terms of use and privacy policies of the respective platforms.

Legal Basis

Our social media presences are intended to ensure the broadest possible online presence. This is a legitimate interest under Art. 6(1)(f) GDPR. The analytics processes initiated by the social networks may rely on different legal bases, which must be indicated by the respective providers (e.g., consent pursuant to Art. 6(1)(a) GDPR).

Controller and Assertion of Rights

If you visit one of our social media profiles (e.g., on Facebook), we are jointly responsible with the social media platform operator for the data processing triggered during that visit. You can exercise your rights (access, rectification, erasure, restriction of processing, data portability, and complaint) both with us and with the operator of the respective social media platform (e.g., Facebook).
Please note that despite the joint responsibility with the platform operators, we do not have full influence over the data processing operations of the platforms. Our capabilities are largely governed by the corporate policies of the respective providers.

Storage Duration

The data we directly collect via our social media presence is deleted from our systems as soon as the purpose for storing it no longer applies, you request deletion, revoke your consent to storage, or the purpose for storage no longer exists. Cookies stored on your device remain until you delete them. Mandatory legal provisions – especially retention periods – remain unaffected.
We have no influence on the storage duration of your data that is stored by social network operators for their own purposes. For details, please refer directly to the privacy policies of the respective social network providers (see below).

Social Networks in Detail

Facebook
We have a profile on Facebook. The provider is Meta Platforms Inc., 1 Hacker Way, Menlo Park, California 94025, USA. Facebook (Meta Platforms, Inc.) is certified under the EU-US Privacy Shield.

We have entered into a joint responsibility agreement (Controller Addendum) with Facebook (Meta Platforms, Inc.) for data processing. This agreement specifies which processing operations we or Facebook are responsible for when you visit our Facebook fan page. You can view this agreement at the following link.

You can adjust your advertising settings in your user account at:
https://www.facebook.com/settings?tab=ads

For more information, see Facebook's privacy policy:
https://www.facebook.com/about/privacy/

Instagram
We have a profile on Instagram. The provider is Meta Platforms Inc., San Francisco, USA. Details on how they handle your personal data can be found in Instagram's privacy policy:
https://help.instagram.com/519522125107875

YouTube
We have a profile on YouTube. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. For details on how your data is handled, please refer to YouTube’s privacy policy.

TikTok
We have a profile on TikTok. The provider is TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland. Details on how your personal data is handled can be found in TikTok’s privacy policy:
https://www.tiktok.com/legal/page/eea/privacy-policy/en

Analysis tools and advertising

Google Analytics 4

This website uses Google Analytics 4, a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables analysis of website usage.

Google Analytics 4 generally uses so-called "cookies". Cookies are text files stored on your device that enable analysis of your use of the website. The information collected via cookies about your use of the website (including the IP address transmitted by your device, shortened to exclude personal identification – see below) is usually transmitted to and stored and processed on a Google server. This may also include transmission to Google LLC servers in the USA and further processing there.

With Google Analytics 4, the IP address transmitted by your device is automatically and exclusively collected and processed in anonymized form, preventing any direct personal identification. This automatic anonymization occurs by truncating the IP address within EU member states or other parties to the European Economic Area (EEA) agreement.

On our behalf, Google uses this and other information to evaluate your website usage, compile reports on your website activity and user behavior, and provide other services related to website usage and internet usage. The IP address transmitted by your device as part of Google Analytics 4 will not be merged with other Google data. Data collected via Google Analytics 4 is retained for 14 months and then deleted.

Google Analytics 4 also includes a special feature called "demographic characteristics", which allows for the creation of statistics about the age, gender, and interests of website users based on interest-based advertising and third-party information. This enables targeting marketing measures more effectively to user segments. However, the demographic data cannot be linked to any specific person, including yourself. This data is stored for two months and then deleted.

All processing described above, particularly the setting of Google Analytics cookies to store and read information on your device, only takes place if you have granted your explicit consent according to Art. 6(1)(a) GDPR. Without your consent, Google Analytics 4 will not be used during your website visit. You may withdraw your consent at any time with future effect by using the “cookie consent tool” provided on the website.

This website also uses the “UserIDs” extension of Google Analytics 4. By assigning individual UserIDs, we can request cross-device reports from Google (so-called “Cross Device Tracking”). This allows your behavior to be analyzed across devices if you have set up a personal account on this website and are logged in on various devices using your login credentials. The data shows, for instance, which device you first clicked an ad on and which device was used for the conversion.

Google Signals

This website also uses Google Signals as an extension of Google Analytics 4. Google Signals allows us to generate cross-device reports through Google. If you have enabled “personalized ads” in your Google account settings and have linked your internet-capable devices to your Google account, Google can analyze your usage behavior across devices based on your consent for the use of Google Analytics 4 (Art. 6(1)(a) GDPR). This results in database models reflecting cross-device behavior, taking into account sign-ins and device types of users who were signed into a Google account and performed a conversion. These reports show, for instance, which device was used to click an ad and which device was used for the conversion.

We do not receive any personal data from Google, only statistics based on Google Signals. You may disable the “personalized ads” function in your Google account settings to prevent cross-device analysis. Instructions are available on the relevant page.

More information on Google Signals can be found at the following link.

Google Ads

This website uses Google Ads, an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display ads in Google search results or on third-party websites when users enter certain search terms (keyword targeting). Additionally, ads can be shown based on user data held by Google (e.g., location and interests – audience targeting). We can analyze the effectiveness of our ads by examining which keywords triggered them and how many resulted in clicks.

The use of Google Ads is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most effective marketing of its services.

Google Remarketing

This website uses the remarketing features of Google Analytics. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing analyzes your usage behavior on our website (e.g., clicks on specific products) to place you into advertising target groups and display tailored ads to you on other websites (remarketing/retargeting).

Google Remarketing's ad target groups can also be linked to Google’s cross-device functions. This allows interest-based, personalized ads that are adapted to your past usage and browsing behavior on one device (e.g., mobile phone) to also be displayed on other devices (e.g., tablet or PC).

If you have a Google account, you can opt out of personalized advertising using the following link:
https://www.google.com/settings/ads/onweb/

The use of Google Remarketing is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in effective marketing. If consent was requested, processing is based exclusively on Art. 6(1)(a) GDPR; this consent can be withdrawn at any time.

Further information and Google's privacy policy can be found here:
https://policies.google.com/technologies/ads?hl=en

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Conversion Tracking enables Google and us to determine whether users have performed specific actions. We can see, for example, how often certain buttons are clicked or which products are viewed or purchased most frequently. This helps us compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that personally identifies users. Google uses cookies or similar recognition technologies to do this.

The use of Google Conversion Tracking is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and advertising. If consent was requested (e.g., for cookie storage), processing takes place solely based on Art. 6(1)(a) GDPR; this consent can be withdrawn at any time.

More information can be found in Google’s privacy policy:
https://policies.google.com/privacy?hl=en

Meta Pixel

This website uses the Meta Pixel for conversion tracking of user actions. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Meta, data is also transferred to the USA and other third countries.

This allows tracking of user behavior after clicking a Facebook ad and being redirected to the advertiser's website. This is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising campaigns.

The collected data is anonymous for us as the website operator; we cannot identify users. However, Meta stores and processes the data, linking it to user profiles and using it for its own advertising purposes according to the Facebook Data Usage Policy. This enables Meta to place ads on and off Facebook. We, as the website operator, have no influence over this data usage.

The use of the Meta Pixel is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in effective advertising, including on social media. If consent was requested (e.g., for cookie storage), processing takes place solely based on Art. 6(1)(a) GDPR; this consent can be withdrawn at any time.

Further information can be found in Facebook’s privacy policy:
https://de-de.facebook.com/about/privacy/

You can also disable the "Custom Audiences" remarketing feature in your Facebook ad settings. You must be logged into Facebook to do so.

If you do not have a Facebook account, you can opt out of usage-based advertising from Facebook via the European Interactive Digital Advertising Alliance website.

Newsletter

Newsletter Data

If you would like to receive the newsletter offered on this website, we require your email address as well as information that allows us to verify that you are the owner of the provided email address and that you consent to receiving the newsletter. No other data is collected or only on a voluntary basis. We use this data exclusively to send the requested information and do not share it with third parties.

The processing of the data entered into the newsletter subscription form is based solely on your consent (Art. 6(1)(a) GDPR). You can revoke your consent to the storage of your data, email address, and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of data processing operations already carried out remains unaffected by the revocation.

The data you provide for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe. Data stored by us for other purposes remains unaffected.

After unsubscribing from the newsletter distribution list, your email address may be stored in a blacklist either by us or the newsletter service provider to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements for sending newsletters (legitimate interest as defined in Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You may object to the storage if your interests outweigh our legitimate interest.